The death of Lively and some lessons about complexity

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Filed under: Game mechanics, Opinion, Second Life, Virtual worlds, Lively

Google's Lively presents us with an interesting scenario. It was literally a checklist of what critics have been saying that virtual environments such as Linden Lab's Second Life absolutely must have in order to make it.

A simplified user-interface, embedded in the Web-browser, content designed by professionals rather than (mostly) amateurs, a 'room' (or contained space) model rather than a widespread world. While it was touted as having no requirement for a separate downloadable client, that wasn't actually true -- it did actually have one, though it was relatively painless to download and install.

In short, it was the perceived holy grail of virtual environment 'must-haves' for success, as so frequently touted in media articles which lauded its simplicity and accessibility. Also, in short, Lively was a failure -- a spectacular one. Spectacular, but not without educational value.

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The death of Lively and some lessons about complexity originally appeared on Massively on Fri, 02 Jan 2009 15:00:00 EST. Please see our terms for use of feeds.



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