Linden Lab/IBM case-study on virtual-environment meetings

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Filed under: Business models, News items, Second Life, Virtual worlds

Linden Lab have published a case-study based on their strategic technology partner IBM's use of Second Life to save money on meetings and conferences. IBM's experience is quite unlike Australian Bank Westpac, which did not find such a compelling case, but the details of Westpac's findings are a bit vague.

In this case-study, IBM staffers talk about their experience with running a Conference and their Annual General Meeting in Second Life , though what seems a bit odd is that it is hard to shake the feeling that we've seen this particular case-study before. Nevertheless, feel free to take in the report, bearing in mind that it seems to be targeted towards those who have the least familiarity with virtual environments, only very carefully introducing concepts and tropes like presence, for those new to the notion.

Are you a part of the most widely-known collaborative virtual environment or keeping a close eye on it? Massively's Second Life coverage keeps you in the loop. Linden Lab/IBM case-study on virtual-environment meetings originally appeared on Massively on Fri, 27 Feb 2009 21:00:00 EST. Please see our terms for use of feeds.



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