HTML5 In The Brain Pan: The New Arcade Fire Video

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To see this right, as far as we can tell, the Arcade Fire want you to be on a 15" MacBook using Chrome. It'll still work with Firefox on a 12" screen, it's just gonna really start to bug you when the little popping windows start activating. Also, if you're doing work or anything, that's probably not gonna fly. But for all you hipsters lounging in the coffee shop who can just focus on this GENIUS piece of ARTâ?¦ hey, enjoy it! The Arcade Fire presents The Wilderness Downtown, an interactive video where you can listen to their music as you seeâ?¦ pictures of your childhood house.

 

 

Or your company headquarters, whichever you prefer. More after the jump.

Yes, The Wilderness Downtown is a pretty song, and for people who haven't been home in years, it might be a fun but complex way to look up the ol' homestead on Google Maps. But, of course, that's not the point. The point is to grab you and embed you in a video specifically made for YOU. Exciting, right? Don't you feel cutting edge? Look at how artistically these pop-ups cover the screen!

 

 

If you're too young to have enjoyed the life-changing experience of Jump and Revolution X, watching The Wilderness Downtown might be YOUR generation's chance to finally become immersed in the hot water that is gimmick technology, ultimately becoming a great and joyful web-based tea. And then, next year, when they quietly let the domain expire because no one's watching this difficult video any more, you can say you were on board at the beginning. Remember to make a digital postcard as proof you understand what it means to feel. Here's ours:

 

 

Basically, The Wilderness Downtown will let anyone be a hipster for a day. Except for IE 6 users. Sorry, you guys. Just keep on listening to half the Who.

Thanks to Texas hipster agingdragqueen for the tip!

 



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