World of Warcraft profits on the rise in China

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Filed under: Blizzard, News items

Sister site Massively reported earlier today that World of Warcraft isn't just doing fine in China, it's doing extremely well. According to Gamasutra, the Chinese WoW operator NetEase just posted its Q3 revenue for the year, and the profits are doing nothing but rising. This is a little surprising given the information from the Activision Blizzard investor call earlier this month, which reported a loss of subscribers, mainly in the east.

Regardless, NetEase posted revenues of 2.0 billion Chinese yuan, up 39.8% -- a substantial number. In China, it seems that World of Warcraft is still a force to be reckoned with, dropping subscriber numbers or not.

World of Warcraft profits on the rise in China originally appeared on WoW Insider on Thu, 17 Nov 2011 20:00:00 EST. Please see our terms for use of feeds.




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