Analyst downgrades Blizzard stock in anticipation of SWTOR launch

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Filed under: World of Warcraft, Fantasy, Sci-fi, Business models, Economy, MMO industry, New titles, News items, Star Wars: The Old Republic

Zomg, the sky is falling in Azeroth! OK, not really, but World of Warcraft is heading for troubled waters if you believe an analyst at Lazard Capital Markets. According to a report at Gamespot, Atul Bagga downgraded Activision-Blizzard's stock from "buy" to "neutral" due to the results of a recent online survey that pointed to restlessness among a certain subset of WoW players.

Whether the perceived wanderlust has to do with the game's age (it turns seven this month) or the deafening hype bandwagon that is gathering steam due to next month's Star Wars: The Old Republic debut, the numbers indicated a possible loss of between 900,000 and 1.6 million WoW players following TOR's launch.Analyst downgrades Blizzard stock in anticipation of SWTOR launch originally appeared on Massively on Mon, 21 Nov 2011 17:00:00 EST. Please see our terms for use of feeds.




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